Big thanks to the One Moto Show for the invitation to set up our 2022 event inside theirs! Over 10% of the 200+ bikes within the One Show were built entirely (or partially) by women. That's a huge improvement in our share of the space at custom shows... no surprise since a ton of the people putting the event together are ladies.
The One Motorcycle Show takes place in Portland, OR and has been a huge hit since its inception in 2009. It started in a sort-of abandoned factory that had been half-gutted for turning into workshops. The place was poorly lit and slightly sketchy... the perfect recipe for a banger event full of custom bikes. The One Show sticks to its roots with a party-like atmosphere and a curated collection of hundreds of motorcycles.
The Women's Motorcycle Show activation featured two customs: MotoLady's Ducati Monster named "Pandora's Box" and the PitViper + MotoLady Coleman mini bike. To connect all the wonderful women-built machines within the show, we applied a special sticker to each of the bike's display boxes and set up a scavenger hunt. Participants snapped photos of each bike and posted them to social media with a collection of hashtags and were entered into a drawing for a $100 RevZilla gift card.
We also hosted a sample of the Real Deal Revolution workshops with Alicia Elfving (founder of WMS and MotoLady) demonstrating leather craft where folks could make keychains and bracelets for souvenirs!
Location: The Zidell Yards, Portland, OR
Date: April 29 - May 1, 2022
Estimated Attendance: 10,000+